Our Story
Established more than a decade ago, Sentry has extensive ASIC experience in operating integrated and complementary Australian Financial Services Licenses and Australian Credit Services Licences.
As industry leaders, with a strong emphasis on utilising the latest industry technology, Sentry is flexible and well-resourced to cater for different advice services business models, allowing practice principals to choose the level of support and services right for them and their clients.
Our Executive Team
Sentry’s executive team has more than 250 years’ combined experience in operating and managing financial services advice businesses and is recognised as being one of the most approachable, knowledgeable, and stable teams in the industry.